
CORE FEATURES
Built for Modern Sports Organisations
From national federations to professional clubs, managing visual content is a critical part of daily operations. NTB Lens ensures seamless access for members, commercial partners, and news agencies globally with the infrastructure to organise, control, and distribute media assets efficiently—supporting communication, commercial activity, and long-term archiving.
Centralised Asset Management
Move from fragmented storage in silos to a single source of truth. NTB Lens allows you to store all images, video, and graphics in one secure platform, eliminate duplicate files and version confusion with access to the history of prior versions, and ensure members and commercial partners always have access to the latest, approved assets.
Metadata & Search at Scale
Find the right asset in seconds—even across decades of content. NTB Lens allows you to tag assets with people, objects and texts. AI-supported enrichment provides faster workflows, while face recognition makes it easy to find the right Athletes immediately. As your archives grows and becomes large, powerful search gives you complete control.
Rights & Brand Control
Protect your brand and ensure correct usage across partners. by controlling access by user, organisation, or role. Manage usage rights, licenses, and expiration dates, and ensure correct use of sponsor assets and federation branding.
Archive & Reuse Your History
Turn your archive into a strategic asset. Secure long-term storage of historical content, and quickly retrieve assets for anniversaries, campaigns, and storytelling. NTB Lens allows you to build a searchable “digital memory” of your organisation.